Energise Enterprise 2010

Energise Enterprise 2010

SEO Workshops and Seminars
73% people go to the search engine as the first step in their buying process
Understanding how the search engines work has become critical for business owners and marketing managers. As Australia's premiere online marketing company with a track record of delivering top rankings for 100s of projects, we are best placed to share the greatest and the latest in online marketing.
Book online for our forthcoming events and workshops.

Introduction To Google Adwords

New to Adwords? This step-by-step workshop will get you on front page of Google within 48 hours! 71% of businesses who use Adwords, plan to continue or increase their spend in the coming year. If an Adwords campaign is set up and managed efficiently, there is the opportunity to grow your business quickly and get a high return on investment. This starter course includes:

  • Setting up the campaign with the right structure
  • Creating ad copies
  • How to select the best keywords
  • Bidding strategy
  • Reporting and monitoring
Event Date Wednesday 18th of August 9:00am - 11:00am
Event Location St Kilda Road Towers
1 Queens Road, Melbourne, VIC 3004
Early Bird Price $49
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Adwords Advanced:
Spend Less & Earn More With Google Adwords

Want to maximise your returns while keeping the same spend? Learn how to improve quality scores, reduce your CPC and increase conversions. Make sense of data and use insights from the stats for testing, measuring and improving ad words performance. Did you know that you can choose to advertise your target audience by demographics, geography? This advanced session will cover:

  • How to structure your campaigns and Ad groups
  • The right Account Settings
  • How to put together the right of keywords
  • Use conversion tracking to rationalise keywords and ads
  • Geo-Targeting and Demographic Targeting
  • Smart Landing pages and how they can improve conversion rates
  • Understanding Google's Quality Score, What is it?
  • Strategically using Dynamic ads and negative keywords to enhance campaign effectiveness
  • Ways that you can improve and maintain your campaign into the future
  • Open your eyes to new marketing avenues & how to maximize your ROI

If you are running an adwords campaign and implement what you learn from this workshop, your return on investment from adwords is guaranteed to increase.

Event Date Wednesday 18th of August 9:00am - 1:30pm
Event Location St Kilda Road Towers
1 Queens Road, Melbourne, VIC 3004
Early Bird Price $99
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Take Your Online Business To Six-figure Income

Join us as we test drive different platforms and customer management tools to reveal the secrets of success. With expert direction and the right tools, the potential for your business is unlimited. Using real-life case studies and strategic inputs on how to steer your online business to auto pilot mode, you can learn everything you need to grow your business successfully.
This course will cover:

  • Revenue models
  • Technology platforms
  • Customer Relationship Management
  • Internet marketing
  • Online branding
Event Date Friday 27th of August 2:00pm - 5:30pm
Event Location St Kilda Road Towers
1 Queens Road, Melbourne, VIC 3004
Early Bird Price $99
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