Internet Marketing Workshops
So you’ve e got this great website that cost you a small fortune but when you search on Google for a product or service that you offer you don’t appear in the search results. It’s a common occurrence, so what can be done to improve your online presence?
Many types of successful marketing and advertising are expensive and the low cost options seem to bring very little gains. Search engine optimisation isn’t difficult (ok some of the work on your website might be a challenge or you may need a developer depending on how your site was created) but besides that, it just takes a little time and having the top spot in Google can increase sales by a massive 1400%.
A little knowledge and the right tools can be all you need to become an online entrepreneur. Learn how to optimise your website yourself by simply understanding what the major search engines look for and learn real skills you can immediately apply to your website to improve your Google rankings.
We are running an SEO workshop which allows you to work at your own pace and stay in control without confusing you with complex technical detail. The workshop will teach you:
- What search engines look for
- How to select keywords that will maximise traffic to your website and bring you quick gains
- Changing your meta data (what Google looks at to understand what your website is offering)
- What factors help convert visitors into paying customers
- SEO Copywriting
- How to measure traffic to your website with Google Analytics
- Integrating Google Analytics with Adwords
- Using Google Analytics to increase sales conversions and improve your website for the viewer
This is a half day workshop that explains in easy to understand terms what YOU can do to increase your Google ranking and how you can find out what is holding your website back.
Don't Panic! You don't have to be a computer geek to attend this workshop. Basic computer skills are all that is needed!!
The dates we have scheduled this year are:
- Tuesday 13th April – In Melbourne CBD
- Tuesday 22nd June - In Melbourne CBD
- Thursday 19th August - In Melbourne CBD
- Wednesday 20th October - In Melbourne CBD
All workshops will be held from 9 am to 1 pm and need to be booked in advance. The cost for each workshop is $395 and is a hands-on session where each participant will get a PC to use so we can guide you through each section in a clear and concise way, enabling you to absorb the maximum amount of information. Classes are kept very small so we can give you all the attention you need and resolve all of your difficulties so make sure you book early!
About the presenter
Internet marketing is something that Jasmine has always been passionate about and with more than 12 years of experience teamed with her excitement for all things SEO Arrow Internet Marketing was born 4 years ago which has since Won 'The Best Australian Social Media Optimisation company' for 3 years running.
Identified in the top 6 of Australia's best online marketing minds according to www.smartcompany.com.au Jasmine now has 3 offices across Australia and is planning to go International. Jasmine has also appeared in a number of high profile publications, including Melbourne's Herald Sun, the Sydney's Daily Telegraph and has published a collection of SEO Secrets.
With experience in a massive range of industries and across Australia, Europe and USA Jasmine is at the forefront of developing key strategies for companies and has made some significant achievements including:
- Multiplying the leads for a financial services company by 1200% in 5 months resulting in a significant increase in profitability
- Top 50 in Australian Marketing Blogs
- In the top 6 of Australia's best online marketing minds according to www.smartcompany.com.au
- Treasurer of BNI (Business Network International)
- Ex-Editor of Campus magazine
- Keynote speaker at the 7th and 8th annual CeBIT exhibition
